Pendle Farm: Where Craftsmanship Meets Community

When we acquired Pendle Farm, much of the layout and housing styles were already in place. But that didn’t stop us from taking a step back and asking ourselves: How can we make this place truly sing? We saw its potential and knew it deserved something more than a transactional finish: it deserved heart.
Designing with Intention
Although the bones of the site were inherited, we approached it like every other Verity & Co Homes community: with care, consideration, and curiosity. We looked at the layout and asked how the neighbourhood would feel to live in; how one home related to the next, how streets flowed, and where the eye was naturally drawn.
One of our first design decisions was the stone. The previous landowner was deeply invested in this development and wanted to leave a legacy. So did we. We chose a beautifully textured random stone that feels timeless, one that nestles effortlessly into the Pendle landscape and makes each home feel as though it’s always belonged.

We also carefully surveyed the views and made sure our homes responded to them, enhancing the outlook rather than interrupting it. We selected neutral, harmonious colours, tones that sit quietly and confidently beside the stone rather than compete with it.
The finishing touches matter too. Farm estate-style fencing ties the development back to its rural roots, and our landscape choices work with the topography rather than against it. At every stage, we asked: Does this enhance the experience of living here?
Rooted in Our Values
We pour this level of detail into our homes because it’s who we are. We’re not building units, we’re crafting communities. Our brand is rooted in Family, Craftsmanship, and Progress, and Pendle Farm is a reflection of all three. It’s a place where design decisions are made thoughtfully, where natural beauty is celebrated, and where future families will feel a deep sense of belonging.
That care has not gone unnoticed. Even before our show home has opened, Pendle Farm has already been exceptionally well received. With just a limited number of homes remaining and strong demand ahead of launch, it’s clear the materials, setting and thoughtful design are already speaking for themselves.






